This carnivorous plant brand stands out with a daring, fierce aesthetic that mirrors the intensity of its unique flora. A bold secondary color punctuates the brand, highlighting the dramatic, exotic appeal of these plants. Hand-drawn illustrations capture their wild, brutalistic beauty, giving an almost primal energy that celebrates their unique place in nature. To balance this visual intensity, the typography is kept minimal—clean, understated, and modern—allowing the illustrations and colors to command attention. The result is a brand that feels both raw and refined, perfectly encapsulating the allure of these captivating, carnivorous wonders.
